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5 Ways To Improve Customer Service At Your Golf Course

December 29, 2016

INTRODUCTION:

One of the biggest issues businesses face is customer service. On average, loyal customers are worth up to 10 times as much as their first purchase (source). Train employees how to...

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5 Golf Marketing Ideas to Drive Revenue

December 08, 2016

 

 INTRODUCTION:

Golf courses are a small business and should always strive for new customers to experience what each uniquely offers. The question is, what can you be doing differently to get...

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6 Easy Ways to Attract Millennial Golfers

October 13, 2016

INTRODUCTION:

The millennial golfer has been discussed many times. The Business Insider wrote an article discussing how millennials are hurting the golf industry. Most millennials have not picked...

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Arnold Palmer, Authenticity, and Success in Golf Operations

September 29, 2016

What Arnold Palmer Teaches About Golf Course Management

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How to Convert Your 3rd Party Bookings to Direct Bookings

September 15, 2016

INTRODUCTION:

If your golf course accepts bookings from 3rd Parties, you should be actively working on turning each and every one of those golfers into 'direct customers' through the use of a...

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Optimizing Your Social Media Marketing

September 07, 2016

INTRODUCTION:

In today's technological age, every business should be utilizing the new platforms of technology for gaining and nurturing customers.

Social media is one of the fastest growing...

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Three Reasons to Share Data Before Reviewing Performance

August 30, 2016

INTRODUCTION:

It is time for golf course owners and golf course operators to get serious about comparative analysis.  As we wrote in our previous blog post, golfers and golf professionals know to...

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Top Reasons to Check-In Your Golfers Through Your Electronic Tee Sheet

August 22, 2016

Do you know why it is important to make sure that everyone who plays a round of golf is booked, checked-in and paid through the tee sheet?  There are some obvious reasons that everyone knows but...

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Golf Marketing-Keeping Score-Tracking Stats

May 24, 2016

INTRODUCTION:

It's ironic that in a sport like golf where statistics are so widely used, and where so many excellent golfers make a career in the business of golf, they don't track their stats...

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4 Things to Know About Golf Course Revenue Management

May 12, 2016

Golf Industry Report: Revenue Management

Golf course revenue management, or knowing how to apply revenue management principles to a tee sheet, requires many things. The objective of this post is...

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